logo design

Forever Mine’s first logo was a rough-sketched, cartoonish rabbit drawn by a friend of the company founder. As the company grew, leadership recognized that they needed a more professional looking icon. They did not, however, want to lose the equity they had built into the original mark.
The new logo retains the rabbit concept and original color. The nested small and large rabbits reflect the “grow with your child” theme of the product line.

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